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After studying Herbalism for three years, Norbaya Jameela Durr became a certified Herbalist. She began studying herbalism because as a child, she spent her time examining her grandmothers plants. Her grandmother, Neva Belion, dedicated an entire room within the house to growing various kinds of plants. Eventually she realized that some plants contained medicinal properities humans and animals can use to benefit their health.
After become a certified herbalist in 2013 and dedicating a couple years developing herbal beverages, the first prototype Herbal Vibes beverages were made. The prototype used herbs including: Kava kava, lemongrass, valerian root, chamomile, hops, rosemary and gurana seed. 2016 ended with a working business plan.
While being a full-time student majoring in Biology and English with a minor in chemistry, Norbaya made C. Art Press an official Chicago-based business! She continued to research and adopt legal standards and regulations, develop brand style and a product line that officially includes, The Kava Kava Chillout, Revivify, Pomegranate Kuma and The Cool Mellow.
Now officially a business, C. Art Press brought Herbal Vibes beverages to 35+ vending events and workshops on southside and northside Chicago, inlcuding a southside farmer's market (Fresh Beats & Eats), public and private events in Hyde Park and in Oak Park, Illinois.
Major Goals: 1. Distribute Herbal Vibes beverages in retail stores 2. Host monthly Interactive Herbalism workshops
We Herbalist: What We Do
Herbal Vibes is an accumulation of herbal-based products that are 75% locally sourced. We produce and distribute Herbal Vibes beverages and other Herbal Vibes products.
We make standard herbal beverages, juices, tinctures. Butters (ingestible), skin/hair pomades, salves and other herbal preparations are per request or consultation currently.
Why We Do What We Do
We believe practicing herbalsim in a safe, informed manner will empower, support and help promote health and wellness for individuals and communities.